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Advanced Diploma in Business and Management Studies

The Advanced Diploma in Business and Management Studies programme is designed to provide the theoretical and practical perspective of business management

You will be exposed to a full range of management skills that is useful to succeed in today’s business environment.

Programme Objective

To educate the students on the nature of business management.

To develop students intellectual capabilities of interpretation and analysis; critical evaluation; selection and synthesis; reasoned argument; research and problem solving skills.

To understand business management problems, select and apply appropriate methodologies and devise solutions to these problems.

To analyse the business management environment and adopt innovative approaches to the development of business management.

To develop analytical and evaluative skills.

To develop sound understanding of good accounting and finance practices.

To employ appropriate research methods to identify trends and changes in business cycles.

To understand business management problems, select and apply appropriate methodologies and devise solutions to these problems.

To understand the importance of technology in the business environment.

To develop analytical and evaluative skills.

Delivery Method

Generally the curriculums for all levels are taught over 4 terms of 12 weeks. Modules are conducted in formal instructor-led classroom sessions where students are introduced to the course discipline. Each term will cover 2-3 modules with 54 contact hours per module. Lectures are 3-hour sessions and Tutorial 3-hour sessions weekly.

Progression Pathway
* Advanced Diploma in Business and Management Studies
* Progression to Bachelor Degree is subject to articulation arrangement / mapping
Mode & Duration
Full-time: 18 mths
Part-time: 18 mths
Intakes
January / April / July / October
Average Teacher-Student Ratio
1:30
Assessment
Each module is assessed by academic work comprising written assignments, case study reports, essays, examination as determined by the subject profile. The assessment criterion varies from module to module and level to level.
Modules
  • 1. Financial Accounting I
    • This module aims to develop students' understanding of the principles and concepts of accounting and enables students to prepare and evaluate accounting statements, systems and reports. The module will cover topic such as Accounting Principles; Control Accounts and Bank Reconciliation; Accounting for Stock; Fixed Assets Accountings; Errors & Incomplete Accounts; Sole Proprietorship & Final Accounts; Company Final Accounts; Sources and Uses of Funds; and Financial Ratio Analysis.
  • 2. Business Law
    • This module aims to provide students with an understanding of the precept of legal reasoning. It also forms the basis of professional and business relationship. Student will learn the fundamentals of Singapore legal system; and Law of Contract and be able to identify breaches of contract, and the appropriate remedies for such breaches. The module will cover other topics such as Agency; Sale of Goods;Insurance; Negotiable Instruments; Trademarks and Copyrights; Incorporation of Companies; and Duties of Directors and other Officers.
  • 3. Economics
    • In this module, students will learn the different economic systems and how the market works. They will exposed to the various micro-economic theories of demand and production, product pricing, market forms; price determination under perfect competition and imperfect competition, and the theory of distribution. In addition, students will learn the macro-economic theory of income and employment determination, National Income, Keynesian and monetarists' viewpoints, and the main macro-economic concerns of Inflation; Unemployment, as well as Macro-economic policies and International Trade.
  • 4. Principles of Management
    • This module introduces students to key challenges faced by managers in the new millennium. Learning includes the study of management concepts, management processes, and managerial roles in organization; classical, behavioral and contemporary viewpoints in management; organizational culture and social responsibility and ethics in management; planning and managerial decision making;organizing and organizational structure and design; leading, managing individuals and groups,motivation,leadership, employment relations and managerial control and control methods.
  • 5. Principles of Information System
    • This module provides students a general overview of information systems concepts and its application to practical business situation. Students will learn to differentiate between data and information and learn the key attributes of information and the various types and levels of information. Students will also be exposed to the major areas of IS knowledge including Information Technologies - hardware, software, networks, data resource management, and Internet-based technologies; Business Applications; and Systems Development Processes.
  • 6. Business Statistics
    • This module provides students an introduction to quantitative techniques which are widely applicable in business application. Students will be exposed to the various methods of Collections and Presentations of Numerical Information - survey methods, tabulation, graphs, charts and diagrams; Frequency Distributions - measures of location, measures of dispersion, and skewness; Relationships and Forecasting - correlation and regression, time series analysis, and simple forecasting; Index numbers - price relative methods and aggregate methods; and Probability and Statistical Inference.
  • 7. Principles of Marketing
    • This module is designed to provide students with an overview of the key concepts, theories and applications of marketing in an organisation. The subject will cover the nature and role of marketing; marketing planning, control and research, the environment of marketing, consumer behaviour, market segmentation and positioning; product life cycle and applying the appropriate marketing strategies; marketing mix, and product planning and development. Students will learn how to engage in transactions and relationship building with the customers.
  • 8. International Business Environment
    • This module is designed to provide students with the basic knowledge of international business and the implications of international business on organizations' strategies structure and functions, particularly in the fast pace of globalization. Students are exposed to all aspects of international business from international business theories, national and international environment, international legislation to international management as well as other related aspects.
  • 9. Managerial Accounting
    • Students will learn the role of Management Accounting Decision Making, Performance Evaluation and Rewards. They will learn the difference between Management Accounting and Financial Accounting and how Cost Accounting Systems are designed and used for tracking and measuring resource consumption. Key topics will include Job Order Costing and Overheads Allocation, Costing and Value Chain, Cost-Volume-Pro t-Analysis; Incremental Analysis, Responsibility Accounting and Transfer Pricing, Use of Variances; Standard Costing, Operational Budgeting and Capital Budgeting.
  • 10. Organizational Behavior
    • This module provides the understanding on the basic concepts and practices of individual and group processes, behaviours in organisations, and how they affect other people in the organization. Students learn why people behave in such ways and what needs to be done to ensure a harmonious and effective working relationship in an organization. Students develop the knowledge and expertise required to ensure the efficient and effective use and deployment of human resources and to use them to the fullest benefit of the organisation in its attempts to achieve the corporate goals and objectives
  • 11. Operations Management
    • This module provides students with the conceptual framework of Operations Management that is applicable to both manufacturing and the service industries. Students will be exposed to Operations Management; Operations Decision Making; Forecasting; Facility Location; Materials Management – purchasing, inventory and JIT systems; MRP and CRP; Scheduling and Control; Project Management – COM/PERT; and Quality Management and TQM System. Emphasis will be on applying problem solving, decision-making and project management tools in their work.
  • 12. Human Resource and Cross-Cultural Management
    • TThe module aims to equip students with the abilities and skills to adapt and manage an increasingly diverse and competitive business environment. Topics include the strategic role of human resource management; diversity management; job analysis and job design; human resource planning; and recruiting, screening and selection of candidates; interviewing candidates; orientation, training and development; compensation, incentives and benefits; evaluating and appraising employee performance; and organizational culture and change and cross-cultural issues.
  • 13. Management Information System
    • Students will learn about the changing role of Information Systems and the key challenges facing managers using information systems. They will be exposed to different kinds and types of information systems and how IS can be employed to support various business functions. Students will learn to manage IT infrastructure - hardware and software assets and data resources management; and the internet and the new IT infrastructure. Other key topics include systems development phases and life cycle, the importance of change management in implementing information systems, and information systems security and control.
  • 14. Financial Management
    • This module is designed for finance and business students to enable them to present and apply theories of corporate finance. Students will learn about the goals of managerial finance and the roles of financial managers and be exposed to financial and ratio analysis and its limitations. The core areas cover Financial Forecasting, Planning and Budgeting; Management of Working Capital; Sources of Finance; Time Value of Money and Capital Investment Appraisal; Capital Budgeting; Cost of Capital; Leverage and Capital Structure and Dividend Policy.
  • 15. Research Methods
    • This module introduces students to the core concepts, methods, and values involved in conducting research, from formulating research questions, reviewing the literature, designing questionnaires, to carrying out data analysis and presenting research results. The strengths and weaknesses of different types of research are examined to help students choose an appropriate methodology, and the wider philosophical issues and ethical controversies that affect research are discussed. In this module, it also examines the distinction between quantitative and qualitative research techniques and how and when they should be used.
  • 16. Marketing Management
    • Students will learn the role of Marketing in developing corporate and business unit objectives and strategies by understanding market opportunity and analysis viz customer analysis, marketing research and forecasting, market segmentation, targeting and positioning; and developing strategic marketing programs (the 4 Ps). Students will be exposed to organizational markets and buying behavior; product differentiation and branding positioning; and the different marketing strategies to be adopted at each stage of the Product Life Cycle. Students will be required to prepare a comprehensive Marketing Plan as a group/individual assignment.
 

 

UPCOMING EVENTS

Balestier Campus

9 Ah Hood Road
Singapore 329975
Tel: (65) 6252 5500
Email: enquiries@easb.edu.sg

Operation Hours

Monday - Friday
9:00 am - 6:00 pm
Saturday
9:00 am - 1:00 pm
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